Search Engine Marketing Programs 

Free SEO Analysis and Report

• Introduction to keyword research and search engine marketing
• Analysis of your site’s keyword density and content (including meta tags, copy, image alt tags) and helpful  information about optimizing landing pages (Up to 5 pages)
• Linking report and helpful information about the importance of links
• Load speed
• Google Page Rank
• Alexa.com traffic analysis
• Initial recommendations

Search Engine Optimization Programs

“Jumpstart” package: (for websites not previously or recently optimized)

Cost: $1,495.00 ($150.00 for each additional page optimized)

• Keyword research / analysis for your top 3 areas of focus
• Web page optimization for 5 primary pages of your website.
• meta tags
• text content optimization
• image alt tags
• page titles
• file/directory names
• anchor text
• Linking strategy – listing/recommendations for listing in 5 directories
  (Yahoo!, DMOZ, etc.)
• Ranking report at commencement of work and 3 months.
• Live Analytics Reports accessible by client
• Report included describing what we’ve done, and login info to Analytics.
• Summary and glossary of SEO terminology and practices.

“Accelerator” Package (After completing “Jumpstart”)

Cost: $1,995.00. ($150.00 for each additional page optimized)

• Deeper Keyword research/analysis for your primary and secondary areas of focus (Estimated time: 3.0 hrs)
• Web page optimization for 5 more pages of your website. (Estimated time: 3.0 hrs)
• meta tags
• text content
• image alt tags
• page titles
• file/directory names
• anchor text
• Linking strategy – Competitive linking report, recommendations for listing in up to 10 more directories
• Live Analytics reports accessible by client, with goals setup.
• Consultation with FP²’s  Director of SEO/SEM to set up goals(3) and conversion tracking
• Ranking report at commencement of work and at 3 months.
• End of process (after 3 months) OMAR (Online Marketing Analysis and Reporting) report prepared by FP² and provided to client.
• Monthly check-in calls with client. Maximum one-half hour in length.

“The Ultimate” SEO Program

• Budget-based program starting at $500.00 per month
• Proactive pursuit of established goals
• Monthly activity determined on “as needed” and “identified opportunities” basis.
• Includes non-published optimization techniques
  (We don’t want to give our secrets away!)
• Monthly OMAR (Online Marketing Analysis and Reporting) report prepared by FP² and provided to client.
• Monthly OMAR call or meeting with client. Maximum one hour in length.

Pay-per-ClickAdvertisingPrograms

Consulting Package

Cost: $500.00 per month, plus actual PPC advertising costs. Additional $250.00 for creation of each landing page, as required.

• Campaign setup for current SEO client sites: $500.00. For new sites: $750.00
• Budget driven package – program created based on client’s monthly advertising budget.
• Landing page creation and tracking - ties in with the paid listings we recommend, or those already in place
• Monthly Maintenance, Analysis and Reporting

Oversight Program

$90.00 per hour, plus actual PPC advertising costs.  Additional $250.00 for creation of each landing page, as required)

• Setup charged at $90.00 per hour, based on client’s need for assistance
• Client driven package – Client and FP² determine what program elements FP² will perform or provide assistance
• Landing page creation and tracking - ties in with the paid listings we recommend, or those already in place
• Monthly Maintenance, Analysis and Reporting (optional at  $325.00 per month